New Direction Program

This site refresh was built around a custom child theme, tailored to the client’s specific design and functionality requirements. At the client’s request, the project was completed without the use of a page builder, ensuring a leaner codebase and faster performance. All dynamic features were implemented with custom PHP, giving the site greater flexibility and maintainability. In addition to the development work, SEO best practices were incorporated throughout the build — including optimized schema markup, improved heading structures, and cleaner code output — all contributing to faster load times, stronger search visibility, and a better user experience.