This project involved a full website rebuild completed under intense time constraints, as the client was preparing for a product launch in a new market within the week. The only design directives were to avoid page builders and create a look that was “clean but not sterile.”

The site was built around a custom child theme, tailored precisely to the client’s design and functionality requirements. A fully responsive layout was achieved with Flexbox, while JavaScript libraries were integrated to improve video embedding and delivery. WooCommerce was implemented in a product showcase mode, displaying the catalog without enabling direct purchasing.

To ensure long-term performance and flexibility, all dynamic features were implemented with custom PHP, and SEO best practices were integrated throughout the build. This included optimized schema markup, improved heading structures, and cleaner code output—contributing to faster load times, stronger search visibility, and a better user experience.